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Lusine Adamyan

16 Types of Sales Call Reluctance and How to Overcome Them

Read about the 16 types of sales call reluctance that cause salespeople to avoid prospecting and how to avoid them.

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The 10 Best Lead Generation Techniques with AI for 2022

In this article, we'll go through the top 10 AI lead generation techniques you may use to generate new leads for your company in 2022.

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10 Best B2B Outbound Marketing Strategies for 2022

In this article, we’ll go through the best B2B outbound marketing strategies that can propel your business forward in the year 2022 and beyond.

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How To Create The Perfect B2B Sales Plan

Today's customers desire to do their research and make their own purchasing decisions, free of vendor interference.

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Marjorie Merriweather Post:The Feisty Female Mogul of the 1900s

Post may have lived like royalty, but she was so much more than a well-heeled socialite with impeccable taste.

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Cold Calling vs Cold Emailing: What's Your Poison?

Cold calling vs cold emailing: Which one is better? Read this article to find out the best strategy for your B2B company.

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Madam C.J. Walker - America's first female self-made millionaire

Hair is a woman's crowning glory. And for most, using hair care products is necessary to keep their hair looking preened, polished, and beautiful at all times.

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The Best Strategy When Dealing With Unresponsive Leads

You're having a busy sales day when you receive a request notification. Naturally, you phone the client's number as soon as possible. Although they appear to have just completed filling out the form, they do not pick up. You become frustrated and wonder if following up with them is worthwhile.

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Factors Determining Work-Life Balance Post-Pandemic

No argument, the world has changed. This article will discuss factors determining work-life balance after the pandemic.

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Edwin Binney and Harold Smith: Co-inventors of Crayola crayons

Edwin Binney and Harold Smith: American Creative EntrepreneursLearn how these cousins’ innovation changed the artistry and education of millions of children worldwide.

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Recognizing Women Who Revolutionized Technology

The prominent faces for "Women in Tech" may be Marissa Mayer, Sheryl Sandberg, and Meg Whitman, but how does their popularity translate for other women in this field?

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Cold Outreach In The Era of 8-Second Attention Spans

Are you tired of collecting lists of high-quality leads, building a cold emailing plan, and receiving no response?

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Checking the Pulse of Women in Tech Today

Ada Lovelace is one of my greatest inspirations as an aspiring computer programmer who has affected my life in various ways. 

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Why AI is the Future of Lead Generation

A company lives or dies by its ability to sell. Indeed, sales are the lifeline of any business. Before selling, though, a business must have 'leads.' So how were leads generated throughout history?

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Best Tips For Mitigating The Relationship Between Sales And Marketing

Do your sales and marketing teams seamlessly work together? In what ways do they collaborate, and how effective do you find them to be?

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The Real McCoy

Imagine riding on a train, and before long, it has to stop to let oilmen lubricate the machine to avoid breakdowns. 

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Gender Pay Gap: The History and Future

This article discusses the gender pay gap in industries, the struggles of the past, and hopes for the future.

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We’re All in This Together: Your Guide to Teamwork In Sales

The sales industry is quite a competitive field. For those not in sales, let me paint you a picture of how competitive the field is. 

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99 Problems but a Niche Ain’t One: Kickstart Marketing Through your Niche

For many companies, the idea of jumping into a different marketing approach oftentimes is met with a bit of apprehension. 

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Tips About Social Media For Marketing You Can't Afford To Miss

With B2B Social Media Marketing strategy, I hear these statements. They could be wrong or right because social media is a straightforward and tricky marketing channel at the same time.

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